September 11, 2009

Trim Your Bush, Dammit!

Posted in 1, Gender Politics, sex tagged , , , , , , , , , , , , , , , , , , , at 5:47 pm by Femme Mystique

OK, I’m sure by now you’ve seen this commercial. Last night while watching Project Runway (hey, don’t judge), I saw it no less than three times. I can just imagine someone coming into the weekly board meeting saying, “Hey, I have an idea, let’s take the oldest and most overused metaphor for women’s pubic hair and use it to promote our product”.

Now, I’ll admit, I’m a shaver. I don’t like hair on myself, but that’s a matter of personal preference. I DON’T want to be marketed to in such a way that implies that if I did have pubic hair that it would need to be manicured like shrubbery. I don’t need a special fancy schmancy razor to cut my pubic hair into hearts and flowers and fairy princess crowns, thank you!

I don’t get why they didn’t go with the simple approach of saying, “hey, we have a bikini razor so that if you do choose to shave, you can use something that might give you less irritation,” instead of pissing a bunch of us off.

Thanks, Schick, for reducing our bodies to landscaping projects.